Revolutionierender Schutz.

Our Mission

At Palo Alto Networks®, we’re united by a shared mission—to protect our digital way of life. We thrive at the intersection of innovation and impact, solving real-world problems with cutting-edge technology and bold thinking. Here, everyone has a voice, and every idea counts. If you’re ready to do the most meaningful work of your career alongside people who are just as passionate as you are, you’re in the right place.

Who We Are

In order to be the cybersecurity partner of choice, we must trailblaze the path and shape the future of our industry. This is something our employees work at each day and is defined by our values: Disruption, Collaboration, Execution, Integrity, and Inclusion. We weave AI into the fabric of everything we do and use it to augment the impact every individual can have. If you are passionate about solving real-world problems and ideating beside the best and the brightest, we invite you to join us!

We believe collaboration thrives in person. That’s why most of our teams work from the office full time, with flexibility when it’s needed. This model supports real-time problem-solving, stronger relationships, and the kind of precision that drives great outcomes.

Job Summary

We are looking for a strategic and highly analytical, results-driven Sr. Ad Operations Manager to own and scale our global Ad Ops function. This pivotal leader will be responsible for optimizing core business processes, providing critical data-driven insights, and ensuring operational consistency within the Digital Marketing team. You will be the core expert in ad technology, responsible for the end-to-end technical execution, testing, trafficking, and reporting of all programmatic and direct-buy campaigns. Your focus will be on leveraging the Google Management platform to ensure operational efficiency, publisher compliance, and consistent, high-quality campaign performance reporting.

Key Responsibilities

• Own daily operations within Google Ad Server (Campaign Manager 360/GAM), Facebook, Demandbase, and other ad platforms, including campaign setup, trafficking, audience targeting, and tag management.

• Lead the technical QA process for all ad creative (static, rich media, video, third-party tags) to ensure they meet specifications and are compatible across all platforms.

• Serve as the primary point of contact for resolving complex ad-serving, tracking, and reporting discrepancies with internal teams, external agencies, and third-party partners.

• Systematically investigate, document, and reconcile data discrepancies between the ad server, Demand-Side Platforms (DSPs), and publisher reporting systems.

• Proactively collaborate with premium publishers and media partners to manage creative specifications, establish placement tagging structures, and ensure timely campaign deployment.

• Maintain the highest level of data quality and taxonomy within the ad server to ensure consistent and reliable reporting across all campaigns and channels.

• Configure and deliver standardized and custom reports from the ad server to provide performance insights (impressions, clicks, conversions) to Media, Analytics, and Finance teams.

• Document and implement scalable best practices for campaign trafficking, naming conventions, and asset delivery to maximize operational efficiency and reduce human error.

Qualifications

Required Qualifications

• Bachelor's degree with 12 years of experience, Master's degree with 8 years of experience, or PhD with 5 years of experience in Ad Operations, Digital Media Operations, or a related Ad Technology role.

• Expert-level, hands-on proficiency with Google Campaign Manager 360 (CM360) and/or Google Ad Manager (GAM).

• Deep technical understanding of digital ad technologies, including HTML, JavaScript, rich media formats, VAST/VPAID, and privacy regulations (GDPR, CCPA).

• Demonstrated expertise in DV360, SA360, and major social advertising platforms such as LinkedIn, Facebook, and X.

• Proven ability to diagnose and resolve complex technical issues related to ad serving, creative implementation, and tracking discrepancies under pressure.

Preferred Qualifications

• Experience with other Demand-Side Platforms (DSPs) such as Demandbase, The Trade Desk, or Adobe Advertising Cloud.

• Familiarity with web analytics platforms like Google Analytics or Adobe Analytics.

• Experience working in a large B2B enterprise environment, either in-house or at an agency.

• Strong communication skills with a proven ability to explain complex technical concepts to non-technical stakeholders.

Compensation Disclosure

The compensation offered for this position will depend on qualifications, experience, and work location. For candidates who receive an offer at the posted level, the starting base salary (for non-sales roles) or base salary + commission target (for sales/com-missioned roles) is expected to be the annual range listed below. The offered compensation may also include restricted stock units and a bonus. A description of our employee benefits may be found here.

$167,000.00 - $270,500.00/yr

Our Commitment

We’re trailblazers that dream big, take risks, and challenge cybersecurity’s status quo. It’s simple: we can’t accomplish our mission without diverse teams innovating, together.

We are committed to providing reasonable accommodations for all qualified individuals with a disability. If you require assistance or accommodation due to a disability or special need, please contact us at  accommodations@paloaltonetworks.com.

Palo Alto Networks is an equal opportunity employer. We celebrate diversity in our workplace, and all qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or other legally protected characteristics.

All your information will be kept confidential according to EEO guidelines.

Is role eligible for Immigration Sponsorship? No. Please note that we will not sponsor applicants for work visas for this position.